Studio
Cultural positioning, strategic narrative and partnerships
Nhi Pm works with technology companies, investors, cultural institutions and international brands — shaping how they are positioned across cultures, building partnerships between industries, crafting the strategic narratives behind them and integrating technology into how culture is experienced.
01 — Culture · New York
Christie’s Art + Tech Summit
Participation in Christie’s Art + Tech Summit in New York, engaging with leaders on how AI and emerging technologies are reshaping the art market and the future of creativity.
02 — Culture · Paris
Art Basel Paris
Invited to the Vernissage Preview of Art Basel Paris, connecting with international galleries, collectors and institutions at the meeting point of art and global markets.
03 — Culture · London
Frieze London & Frieze Masters
Engagement with Frieze London and Frieze Masters, building relationships across contemporary and historic art and the institutions that shape them.
04 — Fashion · Runway
Runway Shows: Paris, Milan & London
Attendance at fashion weeks in Paris, Milan and London, following how houses position collections and talent across Eastern and Western markets.
05 — Jewellery · Prada
Prada Eternal Gold
Strategic narrative around Prada’s fine jewellery in 100% recycled gold, traced through blockchain — positioning sustainability and technology at the heart of craftsmanship.
06 — Hospitality · Tokyo
Conrad Tokyo
Partnership with Conrad Tokyo, positioning the hotel’s dining experience for an international audience between Asia and Europe.
07 — Watchmaking · Patek Philippe
Patek Philippe: Rare Timepieces
Engagement with Patek Philippe’s exhibition of rare timepieces, exploring heritage, craftsmanship and how legacy brands communicate value across generations.
08 — Beauty · Fragrance · LOEWE
LOEWE: The Art of Scent
An immersive LOEWE fragrance experience in London, bringing together a scent laboratory, sculpture and botanical installation — showing how a heritage house translates craftsmanship into the world of beauty and fragrance.
Services
Cultural positioning
Positioning brands and institutions so they resonate across Eastern and Western markets.
Strategic narrative
Shaping brand and corporate narratives that build credibility with partners, investors and audiences.
Strategic partnerships
Building partnerships between technology, culture, investors and international brands.
Technology integration
Bringing digital innovation and emerging technology into cultural and brand experiences.
Market entry
Helping brands and ventures expand between Asia and Europe.
Collaborations
Let’s create something considered.
For partnerships, editorial and events: contact.nhipm@gmail.com
Creative Strategist & Cultural Curator
All collaborations & enquiries: contact.nhipm@gmail.com
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